OPTROT: A big win for Optometrists and Legislators Alike!

A few weeks after their stunning legislative maneuver that fundamentally changes the practice of optometry in Kentucky, the Kentucky Optometric Association hosted a reception to thank our legislators. Such receptions are quite common and provide legislators food, drink, and company for what otherwise might be a lonely evening in Frankfort. They are fun. They also provide further opportunities for networking (a.k.a. lobbying). According to Frankfort’s rules, as long as all legislators are invited (even the 17 who voted against) no ethical problem exists. We doctors (and presumably optometrists) have long allowed drug companies and medical device manufacturers to shower us with meals, travel, and gifts. How can we object? If everybody does it, that makes it OK– yes? The optometrists pulled off a wildly successful legislative campaign and they deserve to celebrate. I do not hold it against them.

Not to be overlooked is the fact that our legislators had a big victory to celebrate as well. The optometrists won big, but our legislators won even bigger. The bar for the amount of money it will now take to reliably pass a piece of legislation has been raised. There is an old political joke, that the top three priorities of elected officials are all to get reelected. It would be a funnier joke if there was not so much truth in it. I was immersed in federal and state legislative processes for more than 15 years. I have spoken with or interviewed hundreds of lobbyists. I have hired lobbyists. I was one once! Money counts, and that is why the job of getting reelected in Kentucky has just gotten a little easier. Yes, the optometrists did other things right, like sustained coordinated personal contacts with their representatives. However, in electoral politics, money trumps most everything, including good policy. A new blueprint has been drafted. It will be interesting to watch the cash flows next legislative season.

Peter Hasselbacher, MD